Customer Metrics when Usage Data Doesn’t Exist [Infographic]


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Have you ever thought about managing Customer Success with almost zero data on how your customers use your product? Imagine you cannot access log-ins, demographics, cookies, or usage metrics to understand your customers’ success. That’s the life of a CSM working at a company who is a SDK software solution. An SDK, or Software Development Kit, is essentially a white-label BlackBox of code we sell to customers for them to implement (seamlessly) into their apps, to develop astounding technologies based on our product. Since their customers are the end users, we do not have any access to know how the ultimate products are used. But…have no fear! We use this disadvantage to our advantage (and not just as Information Security superstars!). We work creatively, in a blue ocean of opportunity, to ensure that we provide ultimate value to our customers as they build products with In addition, we are a high-touch & high-tech team, proud to have deployed an original integration between ChurnZero, Cryptlex, Salesforce,

Zendesk, Gmail, and Slack. This yields incredible automation that also enables us to provide a birds-eye view of data-based metrics to our customers, that they may not have access to on their own. We would love to share a few of the top tips that guide us, and we hope they help you too!

This infographic was provided to you by Nir Cohen, Director of Customer Success, and Rachel Klapper Freedman, Customer Success Manager at

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Additional Resources

More Customer Success Infographics:

Customer Success vs Customer Experience

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