Executive Sponsors Engagement

Creating a strong engagement with Executive Sponsors towards the success of your business reviews.

How to get your Executive Sponsors to attend your QBRs?

Disha Gosalia, VP of Customer Success at Freshworks shares best practices to ensure executive attendance in quarterly business reviews. Disha touches on the importance of incorporating the QBR process in the overall customer value framework. Implementing the VALUE framework can help your customers better understand how they can achieve their business goals through your products and services.

Download Disha’s slides to better understand your executive’s business goals. You can also watch this video to discover QBRs from the perspective of both the Customer Success managers and the executive sponsors, analyzing what is in it for both parties.

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